Presented by Mary Salang,
Founder & CEO at Intellect Academy Malaysia
Mary Salang is a Learning and Development leader with a diverse 20 years corporate experience for global and local companies. Mary adds value in delivering coaching and training services for all levels of employees and individuals, focusing on three key areas, The 3Ps: People, Process and Performance.
Mary's Digital Marketing training programmed is endorsed by Malaysia Digital Economy Corporation (MDEC). This endorsement signifies her knowledge and expertise in the digital marketing industry. Mary is an Industry Panel Member for Malaysia University of Science & Technology. Mary is also a Consultant under MARA’s Entrepreneurship Division.
Mary’s leadership and entrepreneurial skills has won her the CIMB MicroBiz Women Entrepreneur Award 2022, jointly organized by CIMB and Taylor’s University Community. Her winning story was published in Business Today, Dagang News, Malaysia SME, Business Circle KL and Bernama.
Mary graduated Masters in Business Administration from Malaysia University of Science & Technology and has a Business Accounting degree from University of Lincoln, United Kingdom.
INTELLECT DIGITAL MARKETING WORKSHOP
In this training, we will cover
Fees & Duration
Fees per pax: RM 1,565.00
Over the course of two intensive days, participants will embark on an immersive journey into the dynamic world of digital marketing.
Training Modules
DAY 1
-
Introduction to Digital Marketing
-
Digital Marketing Strategy Plan
-
Content Marketing
-
Social Media Strategy
DAY 2
-
Setting up eCommerce
-
Pay Per Click Advertising
-
Search Engine Optimization (SEO)
-
Assessment & Certificate
Learning Approach
-
Instructor-Led classroom
-
Visual aids multimedia
-
Open forum
-
Brainstorming
-
Presentation
-
Practical hands-on
-
Experiential Learning
Learning Objective
-
To enhance participants’ skills and knowledge in Digital Marketing.
-
To equip participants with digital skills to upgrade their career, business and personal development.
Learning Outcome
Participants will emerge with a newfound confidence and proficiency in leveraging digital channels to effectively reach and engage their target audience, setting the stage for success in the competitive realm of digital marketing.
Who should attend
​We target Malaysians, age 21-55 years old from:
-
B40 lower income group
-
OKU with Physical Disabilities
-
Self-employed micro business owners
-
Women entrepreneurs
-
Indigenous people
-
Retrenched employees
-
Freelance and GIG workers
